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Food & Beverage Industry

Food & Beverage Trade Show
Lead Capture, Hands-Free

At Anuga or Gulfood, your hands hold a tasting glass and a sample plate. There's no third hand for a notepad. Exporb captures food expo leads with voice notes and one-tap card scans, so the buyer who liked your hot sauce at 3pm doesn't get lost in a stack of 80 cards.

Voice notes Card scanning Team sync

Food Expo Lead Feed

Live captures from your team

Marco R.2m ago

Tuscan Olive Co.

"Organic extra virgin, bulk pricing"

Sarah L.5m ago

Pacific Beverages

"Kombucha line, US distribution"

Ahmed K.8m ago

Gulf Foods Trading

"Halal certified snacks, MOQ 1000"

Yuki T.12m ago

Tokyo Natural Foods

"Matcha supplier, samples sent"

Why F&B Companies Lose Leads at Trade Shows

Food and beverage expos are hands-on. Notepads and badge scanners can't keep up.

Tasting Sessions Make Notes Impossible

Pouring samples, talking MOQs, shaking hands. By 6pm at Gulfood you've got 70 cards and zero memory of which buyer wanted private label and which wanted bulk export.

Supplier Cards Pile Up Fast

SIAL Paris and Anuga generate 300+ supplier cards across a four-day stretch. Typing them into a spreadsheet on the flight home is how cards become trash.

Large Halls, Scattered Teams

Anuga sprawls across 11 halls. Your sourcing lead is in Hall 5 with bakery suppliers, your sales rep is in Hall 7 with retailers. Without a shared pool, you re-meet the same buyer twice.

Slow Follow-Up Loses Distributors

A specialty trade buyer met 40 suppliers in one day. If your email next Tuesday says 'great meeting you' with no specifics, you're in the trash. The competitor who emailed Wednesday morning quoting the bulk price you discussed? They got the order.

How Exporb Solves Lead Capture for Food & Beverage

Built for the hands-on, high-volume nature of food and beverage exhibitions.

Voice Recording During Tastings

Tap once, record while you sample. Pricing, packaging specs, MOQs, distribution terms all captured without setting down the glass.

Instant Card Scanning

Snap distributor and buyer cards in any language. AI pulls name, company, title, email, phone. No spreadsheet typing on the flight home.

AI Lead Scoring

Automatic scoring based on conversation content and buying signals. Quickly identify which distributors, retailers, or buyers are most likely to place an order.

Team Sync Across Exhibition Halls

Your entire team shares a single lead pool even when spread across multiple halls. See who visited which supplier, avoid duplicate contacts, and coordinate follow-ups.

CRM Export for Distributor Follow-Up

Export leads to HubSpot, Salesforce, or CSV with all AI-extracted notes — product interests, pricing discussed, volume requirements. Follow up with context, not generic emails.

Offline Mode for Large Venues

Food expos are massive. WiFi crawls. Capture cards, record voice notes, add details offline. Syncs when you reconnect.

Example scenario: Organic Brand at SIAL Paris

09:00

Team of 5 arrives at SIAL Paris. Two reps cover the booth while three walk the floor sourcing new suppliers. Everyone joins the shared event workspace.

10:15

Booth rep meets a UK distributor interested in their organic snack line. Voice recording captures a 4-minute conversation about pricing tiers, minimum order quantities, and shelf-life requirements.

11:30

Floor team scans 23 supplier cards across Halls 3 and 5. AI extracts contact details from cards in French, Italian, and Arabic. Quick voice notes capture product impressions after each tasting.

14:00

94 contacts captured across the team. A major Middle Eastern distributor gets a lead score of 85/100 — flagged for CEO follow-up. No duplicates despite 5 team members working different areas.

17:00

Day ends with 156 contacts. Hot leads are exported to HubSpot with full context — products discussed, pricing requirements, distribution territories. Personalized follow-up emails go out that evening.

Major Food & Beverage Trade Shows

Designed for food and beverage tradeshows and exhibitions.

SIAL Paris

Paris, France

Global F&B — 285,000 visitors and 7,500+ exhibitors from 127 countries in 2024

National Restaurant Association Show

Chicago, USA

Foodservice — 58,000+ professionals and 2,240+ exhibitors in 2024

Natural Products Expo West

Anaheim, USA

Natural & organic — 64,000+ attendees and 3,000+ brands in 2025

Anuga

Cologne, Germany

Food and beverage trade

Gulfood

Dubai, UAE

F&B sourcing for Middle East and Africa

Fancy Food Show

New York / Las Vegas, USA

Specialty food and beverage

FHC China

Shanghai, China

Food and hospitality (Asia)

Alimentaria

Barcelona, Spain

Food, beverage, and gastronomy

Frequently Asked Questions

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