Automotive Trade Show
Lead Capture at Scale
SEMA and IAA Mobility conversations get technical fast: part numbers, certs, annual volumes. Exporb records the talk, scans cards in Japanese or German, and keeps your supplier-hall team on the same lead pool as the main booth. Works when the WiFi doesn't.
Auto Show Lead Overview
IAA Mobility — 3 booth locations
Why Automotive Companies Struggle at Trade Shows
Big venues. Global supplier base. Technical conversations. Auto expo leads disappear into spreadsheets you'll never open again.
Complex Supply Chain Conversations
At SEMA or IAA Mobility, you spend 20 minutes on one part: tolerances, IATF 16949 certs, annual volumes, tier-2 sourcing. Try writing that on a business card after seven booths.
Multi-Location Booth Presence
IAA puts you in three halls: main booth, supplier hall, mobility pavilion. Without a shared lead pool, the rep in Hall B has no idea the OEM contact already met your team in Hall A.
Poor Connectivity at Large Venues
Messe München and Detroit's Huntington Place are concrete and steel. Cell drops out, WiFi crawls. Tools that need a live connection stop working when the floor gets busy.
Global Supplier Networks
Automotive supply chains span the globe. Business cards from German, Japanese, Korean, and Chinese suppliers need accurate scanning — especially for technical titles and company divisions.
How Exporb Solves Lead Capture for Automotive
Built for the scale, complexity, and global nature of automotive trade shows.
Voice Recording for Supply Chain Talks
One tap records the conversation. AI pulls out part specs, material grades, production volumes, and delivery dates as structured fields you can export.
AI Extraction of Technical Details
AI Enrich reads the recording and writes back part numbers, certification needs (IATF, ISO), pricing notes, and the actual follow-ups. No re-listening.
Team Sync Across Locations
Main booth, supplier hall, mobility pavilion: one shared lead pool. Sync runs on window focus, so duplicates die and shift handoffs stop being a guessing game.
Multi-Language Card Scanning
Accurately scan business cards in German, Japanese, Korean, Chinese, and all other languages. Essential for the global automotive supply chain where contacts come from every major manufacturing region.
Offline Mode for Convention Centers
Card scans, voice notes, selfies, and manual edits all work offline. Data syncs when you get signal back.
CRM Export with Full Context
Push to Salesforce, HubSpot, or CSV. Tech specs, partnership notes, timelines, and follow-ups travel with each contact.
Example scenario: Tier-1 Supplier at IAA Mobility
Team of 15 sets up across 3 locations — main exhibition hall, supplier pavilion, and outdoor connected mobility area. All reps join the shared workspace. WiFi is weak in the outdoor zone, but offline mode is ready.
A Japanese OEM delegation visits the main booth. Rep scans 8 business cards in Japanese — all extracted accurately. Voice recording captures a 9-minute conversation about EV battery casing specifications, including material grades, tolerances, and annual volume targets.
Supplier pavilion team captures 34 contacts from German, Korean, and Chinese companies. AI extracts technical discussions about lightweight composites, IATF 16949 certification requirements, and delivery timelines.
178 leads across all 3 locations. Team sync shows zero duplicates despite 15 reps working independently. A major EV startup gets flagged as a partnership opportunity — score 95/100 — with full recording and AI-extracted specs attached.
Day ends with 267 leads from 31 countries. Partnership opportunities (score 75+) are exported to Salesforce with full technical context. Business development team schedules factory visits for the top 5 prospects within the week.
Major Automotive Trade Shows
Designed for automotive tradeshows and supplier events.
IAA Mobility
Munich, Germany
Mobility & automotive tech — 500,000+ visitors, ~750 exhibitors, 350+ world premieres at IAA Mobility 2025
Detroit Auto Show (NAIAS)
Detroit, USA
North American automotive industry
Automechanika
Frankfurt, Germany
Aftermarket and auto parts
Auto Shanghai / Beijing
Shanghai / Beijing, China
Chinese automotive market
Tokyo Motor Show
Tokyo, Japan
Japanese automotive innovation
SEMA Show
Las Vegas, USA
Specialty equipment and aftermarket
Equip Auto
Paris, France
Automotive aftermarket (Europe)
Automotive Testing Expo
Stuttgart, Germany
Testing and validation technology
Frequently Asked Questions
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Ready to Capture More Leads at Your Next Auto Show?
Try Exporb at your next auto expo. Booth conversations turn into supplier deals you can actually follow up on. Free plan, no card.