Exporb vs Captello — which fits your trade show team?
Both tools record booth conversations, transcribe them, and produce AI summaries. Captello is the bigger platform: booth games, branded activations, custom hardware. Exporb is leaner and gives reps a ranked follow-up list with the exact quote behind every AI insight. Here is the honest head-to-head.
What is the difference between Exporb and Captello?
Captello is a full event marketing platform. Booth gamification, branded activations, custom hardware, plus AI conversation features. Exporb does the conversation half on its own — record, transcribe, score, follow up. Both push leads to Salesforce and HubSpot, and both work offline at the booth.
Where the two tools differ is what the rep gets back after the show. Exporb hands the rep a ranked follow-up list (Hot, Warm, Fresh) with the exact quote behind every AI insight. Captello does the AI summary but does not publish a ranking model or a verifiable per-insight source. If the team strategy is booth engagement and games, Captello fits. If the team strategy is "score 300 leads on the flight home and call the right ones first," Exporb fits.
Related: AI conversation analysis · Exporb vs iCapture · Exporb vs Otter · pricing
Feature comparison
Side-by-side on the capabilities that matter for trade show lead capture.
| Capability | Exporb | Captello |
|---|---|---|
| Scan business cards (paper, QR, NFC, badge) | ||
| Record the booth conversation | ||
| Auto-transcribe what was said | ||
| AI summary + suggested follow-up actions | ||
| Read buying intent (positive vs neutral signals) | ||
| Tells reps which leads to call first (clear ranking with thresholds) | ||
| Show the exact quote behind each "the AI said this" insight | ||
| Spot specific buying clues (urgency, budget concerns, competitor mentions, sample requests, etc.) | ||
| Works for buyers / sourcing teams too, not just sellers | ||
| Capture leads even when WiFi fails | ||
| Push leads straight to Salesforce | ||
| Push leads straight to HubSpot | ||
| Spin-the-wheel and other booth games | ||
| Branded on-site activations | ||
| Custom event hardware integrations | ||
| SOC 2 Type II + ISO 27001 certifications |
Captello data sourced from public-facing website as of May 2026; pricing and SOC 2 status are based on Captello's published materials.
Which one should your team use?
Exporb is best for
Sales teams that want a clear, ranked follow-up list right after the show.
- Reps get a ranked list (Hot, Warm, Fresh) so they know who to call Monday morning
- Each insight links back to the exact moment in the conversation — no AI black box
- Buying clues like urgency, budget, and competitor names surface automatically
- Works for sourcing teams too — supplier terms, sample availability, MOQs
Captello is best for
Exhibitors that want booth engagement plus a broad event marketing platform.
- Booth gamification (spin-the-wheel, lead games, branded activations)
- Custom hardware integrations and on-site activations
- Mature event marketing automation across 6,000+ integrations
- SOC 2 Type II + ISO 27001 + GDPR certifications today
Captello vs Exporb FAQ
More on the main FAQ page.
Both tools record booth conversations, transcribe the audio, and produce an AI summary. The difference is what reps get back. Captello is a broader event marketing platform with booth games and branded activations. Exporb gives reps a ranked follow-up list (Hot, Warm, Fresh) and shows the exact quote behind every AI insight, so the rep can verify it before reaching out.
Yes. Captello records booth conversations with consent, transcribes them, generates AI summaries with action items, and detects buying-signal sentiment. Where Exporb goes further: a clear lead ranking with thresholds (Hot ≥ 70, Warm 40-69, Fresh below 40), and every flagged insight links back to the exact line in the transcript so the rep can see what the prospect actually said.
Yes. Captello explicitly supports offline lead capture ("Capture leads anywhere, even offline"). Exporb is also offline-first: capture works fully without WiFi, and AI analysis queues server-side until the device reconnects. Both tools handle convention-WiFi reality.
No. Captello is well-known for booth gamification (spin-the-wheel, lead games, on-site activations). Exporb focuses on the capture and AI analysis pipeline. Teams that need gamification specifically will prefer Captello; teams that want documented conversation extraction will prefer Exporb.
Yes. Exporb requires no migration: just start capturing at the next show. Existing Captello data stays in Captello or in whichever CRM you exported it to. Exporb writes contacts to its own database and exports as CSV/JSON/ZIP for downstream tools.
Exporb does not run booth-floor activations or hardware-integrated games. If a specific event strategy depends on those, Captello is the right fit. Many teams run Captello for booth engagement and use Exporb in parallel to capture the conversation that follows; both export to Salesforce and HubSpot, so the data unifies in the CRM.
Captello is SOC 2 Type II + ISO 27001 today (per their homepage). Exporb is scoping SOC 2 audit for late 2026 with target certification 2027; runs on Supabase and Vercel which are SOC 2 Type 2 today, with Row-Level Security on every database table and PII-sanitized production logs. For procurement teams that require SOC 2 + ISO 27001 today, Captello has the credentials.
Try Exporb on your next show.
Free for 7 days, no credit card. The free tier has no time limit.